Collection: News

Want to make a lasting impression this holiday season? We know exactly what you need: Jewel Tones💎! We’re talking teal, marigold, ruby, purple, and emerald to make the eyes pop. Don’t be shy – bring on the gold, glitz, and glam!

Trending holiday looks are at an all-time high this year, and this first one is a major vibe. Introducing Pink Frost – this icy, rose and pink toned makeup is perfect for any festive occasion.

Shimmering, icy, and oh-so baby blue, this frosted, cool-toned eye makeup trend is giving frostbite – in all the right ways❄️. You’ll be sure to turn heads, so beware – if it’s attention you’re seeking, we promise you’ll get it with this dazzling eye-opener!

Taylor Swift’s Eras Tour has been a monumental moment within the music industry, exploding throughout pop culture over the past year. And at Velour, we’re diehard fans. To commemorate her Eras Tour journey, and her November Toronto tour dates, we’re sharing the lash essentials needed to recreate her iconic look.

Recreate this stunning Angel Eye Makeup for Halloween - it’s glowy, gorgeous, and a super easy makeup look!

If you’re as obsessed with Beetlejuice as we are, we know you’ll be recreating the iconic makeup this Halloween. We’ve rounded up our favorite Beetlejuice makeup looks featuring Velour lashes (of course), ranging from beginner-friendly to full out glam.

Spooky season is right around the corner and we’re counting down the days until Halloween! We love the opportunity to experiment with eye makeup, from spiderweb eyes, to colorful cut creases, to graphic illustrations. Read on for our top 7 Halloween eye makeup ideas.

Need help choosing a Halloween Makeup look in 2024? If you’re feeling stuck, you’re in luck: We sourced Halloween makeup from our beauty community – both easy DIY Halloween makeup ideas and graphic but glam eye looks!

Finding the perfect balance between looking your best and getting out the door on time can feel like a daunting task – but fear not! We reached out to our beauty community to share their favourite Velour lash styles for an everyday look and go-to routine.

As the exciting themes and celebrations of Pride 2024 quickly approach, we reached out to our community with a simple yet profound question: What does Pride mean to you?

Velour will be celebrating AAPI-founded brands throughout May. Here are some of our favourite AAPI-founded brands.

The news is out... Velour lashes are Sabrina-approved! The ‘Espresso’ popstar wore Velour-Xtensions™ during her Coachella set and in her Espresso music video, and we’re obsessed with the look.

In the world of lash innovation, Velour has done it again. And this time, we’re providing our customers with lash application in just 1 step!

As a female-founded business with 80% female employees, International Women’s Day is very important at Velour. To celebrate the women within our community, we asked Velour Society members about this year’s theme, #InspireInclusion

We are proud to announce that starting January 1st, 2024, Velour lashes will be available at a lower, more approachable price point.

Looking for gifts for women this holiday season? Shop beauty gifts under $50 – whether you’re shopping for lash beginners, lash lovers or yourself!