Collection: News

Glue & Go vs. Line & Lash: What are the Different Ways to Apply False Lashes?

Glue & Go vs. Line & Lash: What are the Different Ways to Apply False Lashes?

How to apply false lashes for beginners. Learn the difference between applying lashes with glue vs. an adhesive liner. These are our best tips on how to apply magnetic lashes and false lashes.
September 25, 2023
Supporting Alopecia Awareness Month 2023

Supporting Alopecia Awareness Month 2023

To support Alopecia Awareness month, we’re partnering with Joy Blenman to give you tips on the best way to apply false lashes if you have alopecia. Beginner-friendly tutorial on how to apply fake eyelashes.
September 01, 2023
International Women's Day 2023 #EMBRACEEQUITY

International Women's Day 2023 #EMBRACEEQUITY

As a WOC-founded brand with over 80% female employees, we know the power and passion that comes from female energy. We asked our community what this year’s theme for International Women’s Day “DigitALL: Innovation and technology for gender equality” #EMBRACEEQUITY means to them.
March 08, 2023
Holiday Gift Guide 2022

Holiday Gift Guide 2022

October 04, 2022
Choosing the Best Luxurious Vegan Lashes for Your Eye shape this Holiday Season
The Best Beauty Looks from NYWF S/S2023 & How to Recreate Them
The Best Way to Apply False Lashes if you have Alopecia
Easy Vacation Makeup Looks
Model wearing plant based fiber eyelashes with plants
How to Apply a Lash Serum for Longer & Stronger Lashes at Home
How Does a Lash Serum Make Your Eyelashes Longer?
Model wearing magnetic false eyelashes
Velour Beauty Wedding Bride Natural False Lashes

Should You Wear False Lashes for Your Wedding?

Everything needs to be perfect on your wedding day - including your makeup and the false lashes you choose to wear! But how do you achieve the perfect eye-centric look that opens up your beautiful peepers and can withstand tears from day to night? There are so many options on the market from lash extensions to volumizing mascaras to false lashes. It’s understandable that some brides may be anxious about false lashes, since we have all seen those rare, disastrous photos from someone’s not-so-special day - but don’t rule them out. At Velour Beauty, we know how to create comfortable, long-wearing lashes that could suit anyone’s big day - no matter the style!
June 22, 2021
How to Clean False Eyelashes

How to Clean False Eyelashes

For a very long time, being clean in the cosmetics industry has been a top priority for many reasons – primarily safety of course. Following sanitary practices is a must whether you’re a makeup artist or retail employee.
June 07, 2021
Velour Mascara Tube & Wand

What’s Different About a Tubing Mascara?

Do you have to scrub your eyes at the end of the day to remove your mascara? We bet it’s not your favorite part of the makeup removal process. So why go through this struggle when you could use a tubing mascara to avoid endless scrubbing? Let us tell you how a tubing mascara will change your whole routine for the better, and how it can benefit you daily.
May 07, 2021